A professional holiday light installer can save people time and energy from dealing with tangled lights or broken bulbs. Some also offer maintenance throughout the season.
To attract customers, a lighting business can distribute flyers or post them on social media. The business can even expand to year-round services like window cleaning or lawn care if desired. Get more info.
Professional Installation
When it comes to holiday lights, professional installers know how to create a beautiful display that will make your home the envy of the neighborhood. They will take into account the architecture and electrical infrastructure of your home to design a stunning light display that will complement it perfectly.
Hanging Christmas lights is not an easy task. It requires climbing tall ladders and working with electricity, which can be dangerous if not done properly. A professional can save homeowners the hassle of tangled strands of lights and the risk of injury.
Start your business off right by building a professional website with a custom logo and scheduling software that allows clients to request work online. Use a QR code generator to create a link that can be easily added to flyers, door hangers, postcards, and your website to make it easier for customers to book services with you. Kirk used this strategy to generate leads for his lighting business by reaching out to his existing lawn care clients and drumming up the crossover business.
Takedown
When the holidays are over, it’s important to offer prompt takedown services that dismantle lighting displays in a safe and timely manner. This helps customers save time and energy while protecting their investment.
Whether you’re a brand-new business or an established service provider adding holiday lights to your offerings, the Christmas light installation industry is lucrative and offers year-round income opportunities. Investing in your business and establishing accurate pricing from the start is critical to ensuring you attract new clients and retain existing ones.
Make it easy for clients to book services by creating a custom online booking website. Add a QR code generator to your site or Jobber app to allow customers to scan the code on flyers, door hangers, postcards, business cards, and more. Kirk uses email marketing to reach out to his seasonal lawn care customers with information about his new Christmas light services, encouraging them to schedule their work as soon as possible.
Maintenance
Whether you are hosting house parties or simply want to impress your neighbors, a professionally installed lighting display is an excellent way to boost your home’s curb appeal. The professionals take the time to untangle wires, make sure that all fuses are up to date and do not overheat, and create a display that is unique and beautiful.
A professional holiday light company can also help you plan your display and come up with ideas that fit your property’s architecture and style. They can also provide maintenance services to keep your lights looking their best throughout the season.
Setting up a business bank account is crucial to your holiday light installation company’s finances. It helps you separate your personal and business expenses and makes tax season easier. You should also consider hiring an accountant to manage your accounting and bookkeeping. It will allow you to focus on your business and improve your bottom line. Additionally, it can help you build a strong and reliable financial ecosystem to scale your business to new heights.
Safety
We’ve all seen the cringe-worthy scene in which Clark Griswold plugs in his holiday lights to find that one of them has burnt out or fallen off. That’s why a professional installer is necessary to avoid potential fire hazards and save time by quickly and easily installing the lights for his clients.
When starting a Holiday light business, decide whether you want to lease or sell the lights to your customers. Leasing provides a solid revenue stream from repeat business, but it requires you to be responsible for the setup, maintenance, dismantling, and storage of the lighting products. Selling allows you to focus more on customer service and offers your clients more flexibility to change the lighting color or design year after year.
To reduce startup costs, purchase lights in bulk during the summer or after Christmas when vendors are clearing out inventory at lower prices. Be sure to choose durable, commercial-grade products that can withstand weather and wind. Next article.